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Influencer
From Pitch To Personalized Content: Manmade’s Success Story Post-Dragon’s Den
June 29, 2024Creator brands are often created as a byproduct of fame and personal branding, yet it is...
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Brand
Decked Media’s Adorian Deck Challenges YouTube-First Mindset
June 28, 2024Decked Media CEO Adorian Deck, known online as the “facts guy,” is changing how content creators...
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Brand
Portal A Strategy Chief Aditi Rajvanshi Reveals the Middle Ground Between Ads and Brand Love
June 28, 2024Aditi Rajvanshi is Head of Strategy at Portal A, a creative agency making waves in the...
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Brand
Shein UK Debut: Why This Controversial Retailer Might Swap Wall Street For London
June 28, 2024Fast fashion giant Shein has filed confidential paperwork with UK regulators, sources close to the process...
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Strategy
TikTok 2024 Trend Predictions: How Did They Do? 3 Surprising New Trends Emerge
June 28, 2024TikTok has released an update to its “What’s Next 2024 Trend Report,” reviewing the accuracy of...
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Commentary
[REPORT] Emotion Drives Brand Memory: New Research Uncovers The Secret To Influencer Marketing Success
June 28, 2024Influencer, a marketing agency specializing in creator partnerships, has released new research demonstrating the effectiveness of...
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Agency
Emmy-Nominated Host Shira Lazar To Unveil Top Creators’ Strategies
June 28, 2024A new content series, “Creator Spotlight,” is set to launch on July 23, 2024. It will...
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Commentary
[REPORT] Black Voter Disinformation Crisis: 3 Key Narratives Threatening 2024 Engagement
June 28, 2024A new report from Onyx Impact, titled “The Black Online Disinformation Landscape 2024,” identifies three key...
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Brand
Jessica Simpson’s Tuna Mix-Up Strikes Again: How Chicken Of The Sea Turned A 20-Year-Old Gaffe Into Marketing Gold
June 28, 2024Chicken of the Sea‘s latest campaign, featuring Jessica Simpson, is generating significant attention and sales, according...
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Brand
Rubix Foods’ New Influencer Network Taps Into 5 Million Gen Z Followers For Fresh Restaurant Flavors
June 28, 2024Rubix Foods, a flavor and functional ingredients provider to restaurants, announced the launch of its NEXT...
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Influencer
CryptoZoo Controversy Explodes: Why Logan Paul Is Taking Coffeezilla To Court
June 28, 2024On Thursday, WWE star and social media influencer Logan Paul filed a lawsuit against YouTuber Stephen...
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Influencer
Influencer Jess Hunt’s Latest Refy Campaign Has Beauty Lovers Ditching Airbrushed Ads For Good
June 28, 2024Jess Hunt, the 27-year-old content creator and co-founder of Refy Beauty, has revealed a new marketing...
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Commentary
TikTok Fame Isn’t What It Used To Be: Going Viral Doesn’t Guarantee Success?
June 28, 2024Viral success no longer translates into mainstream fame as quickly as it once did. Industry experts...
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Influencer
Hannah Rose’s Advice For Aspiring Streamers: Why Perfection Is Overrated
June 28, 2024Hannah Rose, a Minecraft content creator and streamer, is carving out her niche in the competitive...
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Brand
Smosh CEO Alessandra Catanese Reveals How the Comedy Brand Stays Relevant in 2024
June 27, 2024Alessandra “Ale” Catanese, CEO of digital comedy brand Smosh, is steering the long-standing company through creator...
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Agency
Billion Dollar Boy’s 6-Month Trial Period Of AI Campaigns Led To Massive Results For Brands Like Versace And Xiaomi
June 27, 2024Becky Owen, Global Chief Marketing Officer at creator marketing agency Billion Dollar Boy (BDB), is leading...
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Influencer
TikTok Rivals To Podcast Partners: How 2 Irish Influencers Turned A Feud Into Friendship
June 27, 2024Irish TikTok stars Miriam Mullins and Lauren Whelan have announced on Instagram the launch of their...
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Platform
The Formula For Earning $1K/Month On Patreon 90% Of Top Creators Implement
June 27, 2024Patreon released research revealing a strong correlation between community engagement and creator earnings. The platform reports...
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Brand
Millennials And Gen Z: The Real Reason Behind Ottawa Spending $1.7M On Influencers
June 27, 2024The Canadian federal government is turning to social media influencers to connect with younger audiences, spending...
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Influencer
OpraahFx Founder Reveals The Hidden Power Behind Meme Marketing
June 27, 2024OpraahFx, an influencer marketing and talent management firm, launched a dedicated meme marketing wing called OhsoFunny....
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Brand
This Influencer-Founded Tanning Cream Caught Sephora’s Eye
June 27, 2024Lux Unfiltered, a beauty brand founded by social media influencer Sivan Ayla, will launch at Sephora...
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Brand
Beyond The Gloss: How Kiki Quesada Is Redefining What It Means To Be A Young Entrepreneur
June 27, 202420-year-old Makena “Kiki” Quesada stands out as a rising star in the world of content creation....
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Brand
Seattle’s $20,000 Social Media Showdown Has Digital Pros Racing Against The Clock
June 27, 2024QSeattle Interactive Conference (SIC) and Thece have launched a social media challenge for digital interactive professionals,...
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Platform
Instagram’s Secret DM Upgrade: 3 New Widgets To Boost Engagement
June 26, 2024Instagram is developing new “Chat Widgets” to enhance engagement in direct messages (DMs), according to recent...
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Platform
TikTok SOAR Together Program: The Hidden Opportunity For Artisans And Retailers
June 26, 2024TikTok Shop launched its Supporting Our Artisans and Retailers (SOAR) Together program, aiming to empower small...
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