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Influencer
Trump’s TikTok Debut Attracts 650,000+ Followers In First 24 Hours, Can He Win Over Gen Z?
June 3, 2024Former President Donald Trump has joined TikTok and amassed over 650,000 followers within the first 24...
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Commentary
Why Paying Influencers Based On Engagement Quantity Encourages Harmful Collusion, Experts Warn
June 3, 2024A new study by researchers at the University of Nottingham, published by the European Centre for...
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Brand
Plannin Taps 600+ Influencers To Create Authentic Travel Recs And Earn A 5% Lifetime Commission On Hotel Bookings
June 3, 2024Former Priceline executives Andrew Loewen and Randy Schartner have co-founded Plannin, a new global travel booking...
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Technology
Slingshot’s Pivot Pays Off: Raises $2.2M To help Creatives Focus On Their Passion
June 3, 2024Slingshot, a company that provides operational support for creatives, announced a $2.2 million pre-seed funding round,...
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Influencer
Rocci’s 9-Year Creator Journey Started With A Simple Eyebrow Tutorial Video
June 3, 2024Roccibel “Rocci” Volpicell’s journey as a beauty content creator demonstrates the importance of authenticity, diversification, and...
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Technology
How AsqMe’s New AI-Powered Inbox Helps Creators Answer Fan Questions And Seize Monetization Opportunities
June 3, 2024AsqMe, a startup aiming to help online creators better connect with audiences at scale, unveiled a...
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Influencer
How Content Creation Provided Purpose For Fashion Influencer Tasha Green
June 3, 2024At just 22 years old, Tasha Green is quickly becoming one of the UK’s most promising...
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Agency
Former Fashion Influencer Chlöe Gibbions’s “Creators Pitch Brands” Model Is Turning Heads
June 3, 2024Manchester entrepreneur Chlöe Gibbions is leaving her mark on influencer marketing with her Ours Agency. The...
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Influencer
Insights Into The World Of A Product Review Creator With Anya Bumag
May 31, 2024“In the competitive landscape of social media, selling online isn’t just about having a product; it’s...
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Influencer
Ady For Lead Gen And Business TikTok With Car Dealer Raffi Mouchmouchian
May 31, 2024Driven by a desire to become a world-renowned entertainer, Raffi Mouchmouchian kickstarted his creative career by...
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Commentary
[REPORT] Creators Demand Respect As Brands Leverage Popular User-Generated Content, Survey Finds
May 30, 2024A recent survey by video software company MASV shows a stark divide between creators and brands...
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Platform
American Creators Say Brands Aren’t Fleeing TikTok Yet, But 14% See Campaign Shifts, Survey Finds
May 30, 2024A recent survey influencer marketing platform Fohr shared exclusively with WIRED provides insight into how American...
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Influencer
Global Snags Hit Podcast Hosted By Marina Purkiss, Jemma Forte
May 30, 2024Media & entertainment group Global has acquired the exclusive production and ad sales rights to The...
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Technology
Thece’s Miracle-Gro Campaign: A Fresh Approach To Influencer Marketing In Gaming
May 30, 2024Thece, a martech startup, has partnered with Miracle-Gro to launch an innovative marketing campaign that challenges...
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Brand
This Filmmaker Launched “Airbnb Of Brand Deals” To Let Creators List Dream Projects For Brands To Discover
May 30, 2024Actor-director & entrepreneur Wes Elder is aiming to reshape the influencer marketing industry with his new...
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Agency
“Leave the Feed”: How Dylan Huey’s New Book Equips Creators To Champion Mental Health, Nurture Authentic Relationships, And Thrive In The Creator Economy
May 30, 2024Dylan Huey, a recent USC graduate and founder of the national organization Reach, has launched his...
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Platform
Snap’s New Chrome Extension Brings Back The Fun Of AR Lenses
May 29, 2024Snap has rolled out a new Chrome extension that brings back the popular augmented reality (AR)...
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Platform
Snap Gears Up To Fight Disinformation Ahead Of EU Elections
May 29, 2024Snap Inc. announced a series of measures to combat misinformation and encourage civic engagement ahead of...
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Strategy
TikTok Reveals The Top 5 Types Of Brands Users Want To See Creating Summer Games Content
May 29, 2024TikTok has released new research findings about the types of brands its users want to see...
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Platform
Is Instagram’s New Meme Tool The Secret To Getting Users To Post More?
May 29, 2024Instagram is exploring adding a new “Memes” option to its Reels editing tools, according to a...
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Brand
Vivek Ramaswamy’s 3-Phase Rescue Strategy For The Struggling $100M BuzzFeed
May 29, 2024Vivek Ramaswamy, the second-largest Class A shareholder of BuzzFeed with an 8.37% stake, has outlined a...
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Platform
YouTube Unveils “Playables” With 75+ Free Games To Play Directly On The Platform
May 29, 2024YouTube has launched a new feature called “Playables” that allows users to play over 75 free...
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Agency
This Indian Tech Is Bringing Data-Driven Influencer Marketing To The World
May 29, 2024Indian-based tech company Only Much Louder (OML) announced it’s expanding its influencer marketing platform, Hypothesis, to...
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Platform
Ad Giant Dentsu Gets Creative Boost From Snapchat’s Augmented Reality Tech
May 29, 2024Advertising holding company Dentsu has formed a new partnership with Snap Inc. to offer augmented reality...
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Platform
TikTok Just Rolled Out “Studio” – The All-In-One Creator Dream Tool
May 29, 2024TikTok introduced a new comprehensive platform called “TikTok Studio,” aimed at empowering creators on the video-sharing...
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