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Agency
Talent Manager Chris Alexander Founded A Tech Platform To Empower (Not Exploit) Creators
May 29, 2024Creator economy expert & marketing professional Chris Alexander is pioneering a new agency model with his...
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Agency
Vetting Creators The “Good” Way: The Unconventional Method This Agency Applies For Successful Partnerships
May 29, 2024Natalia Cortazar left the stability of a decade-long marketing career to launch her own ethically-minded influencer...
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Commentary
This Attorney’s Company Brings Legal Muscle To Negotiations Within The Creator Economy
May 28, 2024Jake Williams is a 33-year-old attorney and partner at the creator economy company Rakugo Media based...
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Agency
500 MGMT’s Innovative Approach: Tailoring Long-Term Growth And Monetization Strategies For Creator Success
May 28, 2024500 MGMT, a newly launched global creator agency, is focused on helping creators become long-term partners...
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Influencer
The Architect Turned Influencer Teaching Life Lessons Through Home Design
May 27, 2024Architect Cliff Tan has made an unlikely career pivot—from designing upscale homes to becoming a popular...
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Commentary
#Paid’s Creator Marketing Summit: Shaping The Future Of Influencer Marketing Through Innovation, Collaboration, And Human Connection
May 27, 2024On May 2nd, #paid’s Creator Marketing Summit brought together industry leaders and innovators to discuss the...
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Agency
The Delicate Balance This Talent Agency Maintains To Succeed In The Influencer Space
May 27, 2024Megan Johnston’s boutique talent management agency, TheInfluencerPA, is thriving in the influencer marketing industry by taking...
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Platform
TikTok Sheds Light On Murky World Of Social Media Manipulation Ahead Of 2024 U.S. Election
May 27, 2024TikTok released its first report on May 23 detailing efforts to remove covert influence operations from...
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Brand
Budapest Wowed 50 Elite Influencers From 14 Countries – The Brilliant Tourism Strategy Behind It
May 27, 2024The Hungarian Tourism Agency hosted a large-scale influencer marketing event called the “Budapest Influencer Trip” in...
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Influencer
Kevin Hart Streaming Appearance Launches Influencer Kai Cenat Back To Twitch’s Most Subbed
May 27, 2024Kai Cenat has reclaimed the position of most-subscribed streamer on Twitch after collaborating with comedian Kevin...
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Influencer
Biden’s Secret Weapon To Win Over Gen Z? A $85,000 “Partner Manager” For Memes
May 27, 2024President Joe Biden’s re-election campaign is pursuing an unorthodox strategy to engage younger voters: hiring a...
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Platform
TikTok Drops A Bombshell On Foreign State Influence
May 24, 2024TikTok announced a policy change aimed at curbing the influence of state-affiliated media accounts attempting to...
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Commentary
[REPORT] Gen Z Can’t Get Enough Of This Emerging Content Format (18% More Likely To Watch)
May 24, 2024According to Spotify’s recent report, “2024 Podcast Trends Tour,” the audio streaming giant has uncovered new...
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Technology
This AI Startup Claims To Have Cracked The Code To Going Viral On TikTok, Landed A Partnership With The Platform
May 24, 2024AI startup Logie announced it has become an official TikTok Shops Creator Agency Partner. The appointment...
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Brand
Walmart Unveils Realm: An Influencer-Curated Online Shopping Experience
May 24, 2024Walmart has launched a new immersive online shopping platform called Walmart Realm. The platform features virtual...
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Platform
Get Paid To Inspire Creativity: TikTok’s Hiring A Creator Manager For Their L.A. Office
May 24, 2024TikTok is seeking to hire a Creator Manager for its Los Angeles office. The role focuses...
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Agency
The One Creator Space Opportunity PR Pros Don’t Want To Miss From Meltwater
May 24, 2024Global media intelligence solutions company Meltwater announced a new program on Thursday that aims to elevate...
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Brand
Sony Slams Marriott Hotels With $140M Suit Over Beyoncé, Bad Bunny TikTok, IG Copyright Claims
May 24, 2024Sony Music Entertainment has filed a lawsuit against Marriott International, one of the world’s largest hotel...
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Technology
Whalar’s New Creative Chief Wants To Liberate The “Creative Voice” – Here’s Why It Matters
May 24, 2024Christoph Becker was appointed Chief Creative Officer (CCO) at global creator company Whalar Group in April,...
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Influencer
Paige Spiranac’s Massive Following Lands Her A Deal With The Agency Behind WME, UFC
May 23, 2024Popular social media personality and former college golfer Paige Spiranac has signed with WME Sports, the...
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Influencer
Birkins And Mansions Banned: China’s “Wealth Worship” Crackdown Claims Luxury Influencer Victims
May 23, 2024China is cracking down on social media accounts promoting lavish lifestyles in an effort to curb...
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Influencer
Fashion Influencer Grace Beverley’s Ads Slammed: The Viral Posts That Had Watchdogs Seeing Red
May 23, 2024The UK’s Advertising Standards Authority (ASA) has ruled that social media posts by fashion influencer Grace...
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Influencer
The Powerful Mindset Shift That Helped Nicky Gathrite Overcome Difficulties and Build An Influencer Economy Leader At Elevate Agency
May 23, 2024Nicky Gathrite’s journey has been one of resilience and reinvention. What began humbly in Riverside, California,...
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Commentary
[REPORT] How Social Media Stars Are Ditching Brands For Direct-To-Fan Paydays
May 22, 2024A new report from market research firm EMARKETER reveals that more social media creators are going...
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Technology
Can Creator-Driven Platforms Like DeviantArt Be Used To Train AI Models Without Creator Consent? 10+ Artists Sue To Find Out
May 22, 2024Over 10 artists, including Sarah Andersen, Kelly McKernan, Karla Ortiz, Adam Ellis, Gregory Manchess, and Jingna...
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