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Agency
How Two 20-Somethings Built A Gen Z Empire Of 10,000+ Trendsetters
March 11, 2024Co-Founded by Shaina Zafar and Ziad Ahmed in 2016, JUV Consulting has carved out a unique...
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Influencer
Betr Sportsbook’s Winning Bet: Valued At $375 Million, Backed By Jake Paul
March 11, 2024Social media star turned boxer Jake Paul has made a big bet on the sports betting...
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Agency
The Smart Local Strengthens Influencer Marketing Presence With X10 Media Acquisition
March 11, 2024The Smart Local (TSL) Media Group has acquired X10 Media, an influencer marketing services agency operating...
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Agency
Instagram Surges Ahead: Takes The Lead From TikTok In Global Downloads Race
March 11, 2024Instagram overtakes TikTok as the world’s most downloaded app in 2023 after trailing the latter for...
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Platform
Biden’s Double Strategy: Talks TikTok Ban With Congress, Yet Embraces It In Campaigns
March 11, 2024Weeks before lawmakers introduced a bill calling on China’s ByteDance to divest the popular video app...
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Commentary
The Surprising Connection Between Health Influencers, AI, and Medical Misinformation Online
March 11, 2024Health-related information and misinformation spread like wildfires online. And even wildfires are no longer free from...
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Platform
From 800K to 4 Million: Can Bluesky Maintain Its Incredible Growth Rate and Dethrone X
March 8, 2024It’s been over a year since Musk famously purchased the popular micro-blogging platform Twitter, now X....
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Influencer
GlowLab Collective: The Boutique Agency Helping Dermatologists & Surgeons Become Top 1% Influencers
March 8, 2024Susan Yara spent years as a writer, reporter, and editor focused on online publications and channels....
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Platform
YouTube Create Opens The Gates For Content Creators To Produce Next-Level Videos On The Go
March 8, 2024YouTube has launched a new video editing app called YouTube Create that aims to simplify the...
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Brand
400M Views & Counting: Why ESPN’s Bet on an All-Female Creator Network Is Paying Off Big
March 7, 2024ESPN unveils its second Creator Network class, making waves as the first major media entity to...
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Influencer
John Cena Joins OnlyFans: Brilliant Move Or Foolishness?
March 7, 2024WWE superstar and actor John Cena has made an unexpected move by joining the subscription-based platform...
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Brand
Clinique Forms Derm Creator Council To Promote Skincare Products
March 7, 2024Estée Lauder’s skincare brand Clinique is taking a new approach to social media marketing by partnering...
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Platform
Instagram Revamps Brand Partnerships With Creator Marketplace
March 7, 2024Instagram is expanding its Creator Marketplace, a unique platform that connects brands with content creators. The...
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Commentary
Silent TikTok Majority – Surprising Truth About Adult User Habits
March 7, 2024A new study from the Pew Research Center reveals some counterintuitive findings about how U.S. adults...
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Agency
Ben Deaney on MANA Talent Group’s Approach to Talent Management in the Creator Economy
March 7, 2024MANA Talent Group is a creator economy talent management agency founded through the merger of three...
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Agency
LinkedIn’s “YouTube Moment”: Why Ex-Mekanism Execs Are Betting Big on the Platform’s Creator Potential
March 7, 2024Former Mekanism Execs Brendan Gahan and Mandi Hopper are partnering to launch a new Linkedin influencer...
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Commentary
Wyzowl State Of Video Marketing Report 2024: Key Insights And Takeaways
March 7, 2024Video marketing has been rising in popularity. But is it still relevant in 2024? And what...
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Technology
Long-Term Vision Planning For Reality Stars And Influencers Ft. Jeff Duncan, CEO Of Ingenuity Live
March 7, 2024Jeff Duncan, CEO of Ingenuity Live, shares his thoughts on the rise of AI technology and...
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Agency
Beyond The Metrics: Gigi Robinson’s Mission To Elevate Creators With Hosts Of Influence
March 7, 2024About Gigi Robinson In December 2023, Gigi Robinson, an accomplished content creator and founder, launched Hosts...
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Commentary
10 Of The Top Affiliate Programs For Mom Influencers In 2024
March 5, 2024Mom influencers are mothers who share their parenting experiences and have established a presence on social...
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Brand
Gymshark’s Ben Francis Built A Billion-Dollar Activewear Brand By Leveraging The Power Of Influencers.
March 5, 2024In May 2023, Ben Francis, the founder of activewear brand Gymshark, was invited to Windsor Castle...
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Agency
The Journey Of Passionfroot: Empowering Creators
March 5, 2024Passionfroot, a platform dedicated to simplifying the business side of content creation, was founded with the...
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Commentary
Which Social Media Platforms Pay The Most For Content Creators In 2024?
March 1, 2024Social media serves many purposes – for some, it’s a way to connect with friends and...
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Commentary
Key Findings For Brands And Creators From The 2024 Social Media Industry Benchmark Report
March 1, 2024Rival IQ, a social media analytics firm, has released its annual Social Media Industry Benchmark Report...
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Commentary
Vietnam Tightens The Reins On Social Media Influencers Speaking Out About Environment, Foreign Affairs
March 1, 2024The Vietnamese government arrested a popular YouTuber on February 29 as part of a broader crackdown...