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Platform
CapCut: A Comprehensive Guide To TikTok’s Sister App of 200 Million Users
April 26, 2023Bytedance is a Chinese tech company that created the popular short-form content app TikTok, the video...
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Platform
Everything You Need To Know About TikTok’s New Series Content
April 26, 2023With an engagement rate of 4.25%, TikTok is by far the most engaging social media platform...
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Brand
Eliav Cohen, Founder Of Seattle Ballooning: Getting Real Value From Influencer Marketing
April 26, 2023Eliav Cohen is the Founder of Seattle Ballooning, a luxury hot air balloon flight company. He...
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Commentary
YAAP: The State Of Influencer Marketing In The Middle-East 2023 UAE Report
April 25, 2023Valued at 16.4 billion dollars in 2023, the Influencer marketing industry is a massive global industry...
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Influencer
Who Is Pedro Pascal? The Face Of The Internet’s Latest Meme Craze
April 24, 2023If you’ve been on social media at any point in the past month or two, you...
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Commentary
Attracting New Audiences With Digital Honeypots: Insights From ON24
April 24, 2023Many B2B marketers experience burnout from outbound marketing tactics and struggle to address and attract their...
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Commentary
8 Must-Know Influencer Marketing Predictions From Monica Banks, Founder And CEO Of Gugu Guru
April 24, 2023How can moms make money from home as creators? Gugu Guru is helping moms become creators,...
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Commentary
How Gen Z & Millennials Drive Nostalgia on Social Media: Research from GWI
April 24, 2023Whether it's an 80's song going viral on TikTok or Instagram memes about an old television...
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Influencer
Brand Discovery And Connecting With Customers: The Role Of Social Media In Brand Discovery
April 24, 2023Many people rely on social media to get the latest news updates and connect with family...
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Technology
Creative Juice Founder And CEO Sima Gandhi Talks About Their Partnership With Spotify And Its Impact On Podcast Creators
April 24, 2023As both the creator economy and podcasting game continue to boom, Spotify partners with creator partner,...
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Technology
Blaine Bolus Talks About Castmagic And Its Impact On Podcasting Today And The Future
April 24, 2023As a podcaster himself, Blane Bolus understood how challenging it is to generate content from his...
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Technology
Alex Perez-Tenessa: From Working In The Beauty Industry To Creating A Platform That Helps Customers Find Beauty Products
April 24, 2023Alex Perez-Tenessa worked in the beauty industry for years, and it allowed him to see the...
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Agency
Nikki Neisler: Net Influencer Interviews Nikki Neisler
April 24, 2023UGC creators make sponsored content designed to be authentic and seamless in a social media feed....
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Technology
Onye Okafor On Financial Challenges, Co-founding Tulay, And Helping Creators Grow Their Businesses
April 24, 2023Onye Okafor had financial challenges growing up, but this didn't stop him from succeeding. Instead, he...
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Technology
How A College Experience In Influencer Marketing Inspired Taylor Lagace To Co-found Kynship
April 24, 2023Taylor Lagace saw the potential of influencer marketing when he was in college. He gained more...
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Agency
The Importance Of Data-Driven Influencer Marketing With Joseph Sottile, Co-Founder Of Diffraction
April 24, 2023How can brands know if their influencer marketing campaigns are really paying off? Data never lies....
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Technology
Arthur Wang: Co-Founder Of Fud On Creating New Opportunities For Freelancers And Hustlers
April 24, 2023Who is Arthur Wang? An American immigrant, and natural-born hustler, Arthur Wang is the creator behind...
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Commentary
The Creator Economy 2023 Report By The Influencer Marketing Factory
April 23, 2023The Creator Economy 2023 Report was conducted by The Influencer Marketing Factory, an influencer marketing agency...
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Commentary
Never Niche Enough 2023 Trend Report By The Webby Awards
April 22, 2023As Gen Z continues to dominate the intricacies and inner workings of social media, many brands...
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Platform
What Does The Blue Check Mean On Instagram? A Guide To Common Acronyms And Slang
April 22, 2023Many Instagram accounts have a blue check mark next to their name, but have you ever...
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Commentary
The Interplay Between Content And Commerce
April 21, 2023In today's competitive social media landscape, brands taking advantage of the power of entertaining, short-form content...
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Commentary
How to Engage Gen Z And Millennials With Social Media Marketing
April 21, 2023As many brands continue to tap into new and lucrative markets, they are also seeking out...
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Platform
What Does ‘Fake Body’ Mean On TikTok? A Guide To Common Acronyms And Slang
April 21, 2023TikTok requires its own dictionary for its plethora of slang and jargon. The platform includes interesting...
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Talent Collectives
Nick Jacklin On Why Shorthand Studios Was Born And How It Aims To Help Creators
April 20, 2023Underscore Talent, a division of TheSoul Publishing, continues to succeed in managing talents but experienced firsthand...
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Strategy
Beating The Instagram Reels Algorithm: Data Driven Insights Into What It Takes To Win
April 20, 2023Since their introduction a few years ago, Instagram Reels have completely transformed the Instagram platform. With...