TikTok UK Taps Influencer Marketing Agency Diffraction For Expansion

At a time when TikTok fame can seem elusive, Diffraction is charting a course to turn...

Marketing Maven Stephanie Harris Exposes Lost Revenue In Influencer Partnerships

In the Wild West of digital marketing, where influencers reign and affiliate links abound, one company...

YouTube Veteran Semion Kremeniuk Presents A Tool That Pays Creators Upfront

Imagine an industry where content creators never chase payments and brands never waste time on fruitless...

Invoca Introduces New Integrations For TikTok, Snapchat, Pinterest To Solve The Social Ad Puzzle

Revenue execution platform provider Invoca announced new no-code integrations for Pinterest, Snapchat, and TikTok, expanding its...

Moscow Targets Google And TikTok With Fines In Ongoing Content Battle

Russian courts have fined Google and TikTok for failing to remove prohibited content, escalating tensions between...

Advertising Fuels Meta’s 73% Profit Increase, Outpacing Metaverse Losses

Meta reports a 73% surge in second-quarter profits, driven primarily by its core advertising business.  The...

Meta’s AI Clones Of Influencers Have Arrived On Instagram

Meta introduced AI Studio to the United States, enabling Instagram creators to develop personalized AI characters. ...

Snapchat, NBCUniversal Unveil Personalized AR Lenses For The Olympics

Snapchat and NBCUniversal have launched new augmented reality (AR) experiences for the 2024 Olympic Games in...

Kamala Harris Joins TikTok: Here’s Why She’s Embracing The App Over Half Of Lawmakers Want Banned

Vice President Kamala Harris launched an official TikTok account during the 2024 presidential campaign despite ongoing...

Meta Hosts First Creator Workshop In Lagos, Unveils New Monetization Tools For Nigerian Influencers

On July 18, Meta hosted its inaugural creator workshop in Lagos, Nigeria, gathering over 20 prominent...

Pinterest Appoints Ex-Google Shopping Exec Matt Madrigal As CTO

Pinterest announced the appointment of Matt Madrigal as its new Chief Technology Officer (CTO).  Madrigal joins...

Level Up Creators’ 2-Pronged Approach To Transforming Creator Businesses

Level Up Creators is bringing Silicon Valley’s recurring revenue model to individual content creators.  Co-founded by...

TikTok Allows Creators To Design Their Thumbnails, Potentially Boost Profile Views

TikTok has introduced a new feature enabling creators to upload custom thumbnail images for their videos. ...

15 Diverse Creators Join Snapchat’s 523 Program

Snapchat announced the 2024 class of its 523 creator program, expanding its support for underrepresented content...

LTK’s New Video Features Boost Creator Earnings By Nearly 50%

Creator commerce platform LTK announced the launch of new video-first features on its shopping app. The...

UK Government Fines TikTok £1.875M For Inaccurate Safety Feature Data

Ofcom, the UK’s communications regulator, has fined TikTok £1.875 million for failing to provide accurate information...

TikTok’s “Deals For You” Flops While Prime Day Thrives: Here’s Why

TikTok’s recent attempt to compete with Amazon’s Prime Day reveals a stark contrast in consumer behavior...

TikTok’s Secret Plan To Shake Up European E-commerce: What 40 New Hires Reveal

ByteDance-owned TikTok is preparing to launch its in-app shopping platform, TikTok Shop, in Spain and Ireland...

Real-Time Reactions Power X’s 20% Edge In Sports Fan Base

A recent analysis reveals that X attracts significantly more sports fans than its competitors.  According to...

Meta’s New Ad Trick For Marketers: Automatically Detected Website Offers

Meta introduced a new feature in its ad setup process that automatically detects and incorporates offers...

Reddit’s 1,000+ Sports Communities: The Untapped Goldmine For Brands And Leagues

Reddit announced a new partnership program with major sports leagues to enhance fan engagement and create...

TikTok’s New Artist Accounts: The Feature That’s Making Waves In Music Discovery

TikTok and DistroKid announced a platform integration that streamlines the creation of official TikTok Artist Accounts...

Pinterest’s New Feature Backed By Avril Lavigne, Tierra Whack Builds On Growing Trend Gen Z Is Obsessed With

On June 25, Pinterest launched its “Board Sharing” feature to capitalize on the rising “mecore” trend....

YouTube Creators Blindsided: Billions Of Views Fueling AI Without Permission

A new investigation reveals that major tech companies have used content from thousands of YouTube videos...

Eventbrite Teams Up With TikTok To  Boost Local And Independent Event Creators

TikTok announced a partnership with Eventbrite, the global events marketplace. This partnership enables event creators to...