Search results for "gaming"
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Technology
Head of Streamlabs Dissects Collaborations with OBS Studio, TikTok
July 9, 2024Streamlabs, a Logitech subsidiary, has gotten the creator economy buzzing with recent strategic partnerships and innovative...
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Commentary
[REPORT] YouTube Ads Drive 2X More Purchases Than TV – What Marketers Need To Know
July 9, 2024A new report from Precise TV reveals that YouTube significantly influences parents’ purchasing decisions with children...
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Technology
The “Challenge” Model: How Bambassadors Is Reducing Financial Risk For Brands In UGC
July 8, 2024Global startup Bambassadors is turning heads with its innovative approach to content creation. CEO Oded Farkash,...
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Technology
AnyMind’s Aditya Aima Reveals How Their New GenAI Functionality Is Impacting Influencer Marketing Across 15 Markets
July 4, 2024Asian tech company AnyMind Group, which went public just last year, is making waves with its...
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Platform
Twitch Unveils Creator Clubs: New Feature To Bring Streamers Together
July 3, 2024Twitch announced the launch of Creator Clubs at TwitchCon Rotterdam, Tubefilter confirmed. This new feature aims...
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Commentary
[REPORT] Food & Drink Reign Supreme: 30% Of Consumers Prefer This Influencer Content
July 1, 2024A new report from Sprout Social, which surveyed 2,000 consumers and 300 influencers across the US...
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Influencer
Hannah Rose’s Advice For Aspiring Streamers: Why Perfection Is Overrated
June 28, 2024Hannah Rose, a Minecraft content creator and streamer, is carving out her niche in the competitive...
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Influencer
OpraahFx Founder Reveals The Hidden Power Behind Meme Marketing
June 27, 2024OpraahFx, an influencer marketing and talent management firm, launched a dedicated meme marketing wing called OhsoFunny....
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Brand
Seattle’s $20,000 Social Media Showdown Has Digital Pros Racing Against The Clock
June 27, 2024QSeattle Interactive Conference (SIC) and Thece have launched a social media challenge for digital interactive professionals,...
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Agency
The Creator Society Co-Founders Larry Shapiro And Madison Luscombe Reveal Their Data-Driven Strategy For Long-Term Success
June 25, 2024The Creator Society has emerged as a pioneering force in the creator economy. Co-founded by entertainment...
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Agency
Music Industry Innovator Ryan Ruden Shares His No. 1 Tip For Financial Success As A Creator
June 19, 2024Music industry veteran Ryan Ruden founded Aerial Entertainment, a firm focused on guiding artists and brands...
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Commentary
[REPORT] Pinterest Unpacks Gen Z’s Obsession With Trends – How Brands Can Ride The Wave
June 18, 2024Pinterest’s recent trends report revealed new research offering insight into Gen Z’s mindset, behaviors, and growing...
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Agency
Seasoned Comms Experts Unveil Creator-Focused Agency – Find Out Their Initial Powerhouse Partners
June 17, 2024Two veteran communications professionals with decades of experience, Craig Radow and Eric Schultz, have announced the...
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Commentary
[REPORT] This Counterintuitive Influencer Strategy Drives 114X Higher Revenue Per Follower
June 14, 2024New research upends conventional marketing wisdom by showing that brands generate significantly higher revenue per follower...
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Brand
Sin City’s MGM Reinvents Itself Again By Naming Viral Nation As Marketing Maestros
June 13, 2024MGM Resorts International, the Las Vegas-based global hospitality and entertainment giant, has named Viral Nation as...
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Technology
Hypersonic Laboratories Introduces The Helix Platform: Full IP Ownership To Creators, Incentivizing UGC Creativity
June 5, 2024Gaming Company Hypersonic Laboratories announced the development of Helix, a multiplayer role-playing sandbox platform for user-generated...
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Technology
Kick’s New “Duel” Initiative Lets Fans Meet Their Favorite Streamers IRL
June 5, 2024Kick, the rising live-streaming platform known for its creator-friendly policies is launching a new initiative called...
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Strategy
TikTok Reveals The Top 5 Types Of Brands Users Want To See Creating Summer Games Content
May 29, 2024TikTok has released new research findings about the types of brands its users want to see...
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Technology
Whalar’s New Creative Chief Wants To Liberate The “Creative Voice” – Here’s Why It Matters
May 24, 2024Christoph Becker was appointed Chief Creative Officer (CCO) at global creator company Whalar Group in April,...
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Commentary
[REPORT] How Social Media Stars Are Ditching Brands For Direct-To-Fan Paydays
May 22, 2024A new report from market research firm EMARKETER reveals that more social media creators are going...
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Technology
Can Creator-Driven Platforms Like DeviantArt Be Used To Train AI Models Without Creator Consent? 10+ Artists Sue To Find Out
May 22, 2024Over 10 artists, including Sarah Andersen, Kelly McKernan, Karla Ortiz, Adam Ellis, Gregory Manchess, and Jingna...
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Technology
Startup Cracking The Code On Gen Z Community Secures $2.2M In Funding
May 10, 2024London-based Superfy, a social networking app catering to Gen Z users, has raised $2.2 million in...
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Platform
LinkedIn’s Unexpected Move: Can Playing Games Actually Help Users’ Careers?
May 3, 2024LinkedIn is venturing into the gaming industry with the launch of three new daily puzzle games:...
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Agency
How This 23-Year-Old Entrepreneur Built A Multi-Million Dollar Influencer Agency While Battling Cancer As A Teen
May 3, 2024At just 17 years old, Suhit Amin launched his influencer marketing agency, Saulderson Media, from his...
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Strategy
Study Reveals The Sweet Spot For Maximum Influencer Engagement (Hint: It’s Not Mega-Stars)
May 2, 2024Wharton marketing professors Ryan Dew and Raghuram Iyengar, along with Zijun Tian of Washington University in...
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