All posts tagged "COLLABORATION"
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Brand
UAA Athletics Launches Free NIL Exchange Platform For Student-Athletes
October 25, 2024The University of Alaska Anchorage Athletics department has introduced a new platform to facilitate Name, Image...
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Commentary
Study Reveals Why Close To Half Of Travel Influencers Could Be Sabotaging Their Success
October 22, 2024New research from Phocuswright indicates that excessive brand partnerships may undermine travel creators’ credibility, even as...
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Brand
Jake Paul Partners With Dog Haus To Launch New Restaurant Franchise
October 21, 2024Social media personality-turned-boxer Jake Paul is expanding his business portfolio by partnering with Dog Haus, a...
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Technology
Schwarzwald Capital Brokers Alliance Between Fintech Platform Cartex And Fraud Detector Vesta To Ramp Up Creator Economy Security
October 9, 2024Schwarzwald Capital, a VC firm focused on fintech and creator economy startups, announced a strategic partnership...
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Brand
LA Gear Taps Thece To Launch Retro Gaming Challenge
October 8, 2024LA Gear is stepping back into the spotlight with a nostalgic twist, leveraging the power of...
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Brand
VistaPrint Partners With impact.com To Tap Influencers For Small Business Growth
October 3, 2024VistaPrint, a provider of custom designs and professional marketing materials for over 20 years, has partnered...
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Brand
Circle To Bring USDC To Sony’s Creator-Focused Blockchain Project
September 18, 2024FinTech company Circle announced a collaboration with Sony Block Solutions Labs to integrate USD Coin (USDC)...
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Platform
Inside The Thrive Initiative: Meta, Snap, TikTok Unite Against Harmful Content
September 17, 2024Meta, Snapchat, and TikTok are joining forces in a new initiative called Thrive to combat the...
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Brand
West Elm Taps Style Influencer And Instagram Exec Eva Chen To Promote New Children’s Furniture Line
September 9, 2024West Elm, a global design company and Williams-Sonoma, Inc. portfolio brand, announced a new collaboration with...
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Influencer
CAA Signs TikTok Star TooTurntTony As His Ice Tea Brand And Viral Content Go Mainstream
September 2, 2024Creative Artists Agency (CAA) has signed Anthony “Tony” Dawson, better known as TooTurntTony, for representation. Dawson,...
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Brand
EKU Athletics Unveils New Influencer-Powered NIL Marketplace
August 12, 2024Eastern Kentucky University (EKU) Athletics launched the EKU Colonels Marketplace Exchange, a new platform to connect...
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Brand
Adidas Joins Fortnite With Exclusive In-Game Fashion Collection
July 30, 2024Epic Games’ Fortnite announced an official collaboration with Adidas. This partnership introduces a new line of...
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Tech
Gaming Giants Thece, Gamurs Group Join Forces To Enhance Brand Engagement
July 24, 2024Thece, a company specializing in brand integration within gaming experiences, announced a strategic partnership with Gamurs...
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Technology
Web3 Meets Memes: How The STIX-CREATOR Partnership Plans To Onboard 30M Users To Crypto
July 22, 2024Web3 platform STIX announced a partnership with CREATOR to bring meme-based crypto engagement to a potential...
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Commentary
The Hidden Reach Of Snapchat: What VideoAmp Integration Reveals About Gen Z
July 15, 2024Snap announced a partnership with media measurement company VideoAmp, offering new insights into Snapchat’s user base...
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Commentary
[REPORT] 5 Key Factors Experts Say Make Or Break Influencer Partnerships
July 12, 2024A new study by researchers from the International School of Management, “Decision-making factors for responsible, consumer-focused...
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Technology
Head of Streamlabs Dissects Collaborations with OBS Studio, TikTok
July 9, 2024Streamlabs, a Logitech subsidiary, has gotten the creator economy buzzing with recent strategic partnerships and innovative...
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Brand
Inside Gannett’s Digital Transformation: Why 20,000 Influencers Are Suddenly Part Of Their Ad Offering
July 1, 2024Gannett, the media company behind USA Today and over 200 local publications, is making a significant...
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Commentary
[REPORT] Food & Drink Reign Supreme: 30% Of Consumers Prefer This Influencer Content
July 1, 2024A new report from Sprout Social, which surveyed 2,000 consumers and 300 influencers across the US...
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Technology
This Creator Streaming Service Just Landed A Spotify Collab To Bring Video Content From Internet Stars To Speakers
June 6, 2024Nebula, a video streaming platform built by and operated for digital creators, has formed a new...
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Agency
From Neurodiversity To Natural Hair: Meet The 4 Creators Championing Representation In WACL & Billion Dollar Boy’s Latest Campaign
June 5, 2024Women in Advertising, Communications, and Leadership (WACL) has launched a new creative campaign in collaboration with...
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Commentary
#Paid’s Creator Marketing Summit: Shaping The Future Of Influencer Marketing Through Innovation, Collaboration, And Human Connection
May 27, 2024On May 2nd, #paid’s Creator Marketing Summit brought together industry leaders and innovators to discuss the...
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Influencer
Kevin Hart Streaming Appearance Launches Influencer Kai Cenat Back To Twitch’s Most Subbed
May 27, 2024Kai Cenat has reclaimed the position of most-subscribed streamer on Twitch after collaborating with comedian Kevin...
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Brand
Target Alum-Turned-Fashion Influencer Jeneé Naylor Brings Her Retail Expertise To The Brand’s Latest Line
May 21, 2024Target unveiled its latest Future Collective collaboration featuring over 70 pieces designed by former Target employee...
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Brand
Student-Athletes As Brand Ambassadors? This Philly University Is Making It Happen In A Major Way
May 2, 2024Saint Joseph’s University Athletics has launched a new initiative to assist student-athletes with Name, Image, and...