All posts tagged "creator economy"
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Platform
Substack New Live Video Feature To Boost Creators’ Connection With Audiences
January 16, 2025Substack has expanded its live video feature, making it available to all publishers. Previously, this feature...
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Commentary
Professor Richard Florida Breaks Down The Creator Economy’s Global Impact
December 25, 2024Photo credit: Zanetti Photography A new global study shows the creator economy includes approximately 360 million...
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Agency
Sports Marketing Maverick Max Fleming Presents Motive, A Talent Management Firm Attracting Brands Like Reebok, Gatorade
December 23, 2024Max Fleming is making strides in sports marketing by fusing traditional talent management and digital innovation....
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Commentary
Google Searches For ‘Creator Economy Jobs’ Surge 900% Y-o-Y Despite Market Slowdown
December 19, 2024Interest in creator economy careers reaches record levels despite a significant decline in job openings during...
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Agency
Whalar Group Presents Foam, An Operating System For Streamlining Talent Management In The Creator Economy
December 17, 2024The Creator management industry has reached a turning point: professional talent managers now handle over 75%...
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Commentary
The Talent Revolution: 19 Industry Leaders Predict The Future Of Talent Management In 2025
December 16, 2024The talent management industry is undergoing significant transformations, driven by the rapid growth of the creator...
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Commentary
UNESCO Study Reveals Only A Third Of Content Creators Verify Information Before Sharing
November 29, 2024A new UNESCO study finds that only 36.9% of digital content creators verify information before sharing...
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Influencer
UGC Creator Gemma Louise Shares The Truth About Building A UGC Career And Getting Brand Deals
November 13, 2024Gemma Louise has transformed a personal blog into a flourishing career in user-generated content (UGC). As...
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Technology
AI Automation Meets Creator Economy: How Fanalytics Transforms Personal Fan Connections
November 11, 2024Tech entrepreneur Shaun K. identified a critical challenge in the creator economy: maintaining meaningful fan connections...
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Agency
Clark Influence: The Agency Writing the Rules for Ethical Creator Marketing
October 31, 2024Nicolas Bon is setting new standards for creator partnerships through Clark Influence, a multinational agency that...
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Agency
Select Management Group Promotes Caroline Nardilla To Partner, Strengthening Bi-Coastal Operations
October 25, 2024Select Management Group has promoted its Talent Manager, Caroline Nardilla, to Partner, expanding its leadership team...
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Brand
Forbes Unveils The List Of Speakers For The Creator Upfronts Event
October 16, 2024Forbes’ inaugural Creator Upfronts event will take place October 28-29, 2024, in Los Angeles. The two-day...
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Technology
Adobe Express Joins Forces With Amaze To Enhance Creator Commerce
October 15, 2024Amaze, a provider of creator-powered commerce solutions, announced a strategic integration with Adobe Express to integrate...
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Commentary
Indonesia’s Creator Economy Explodes: 12M Creators Churning Out 1M Monthly Content Pieces
October 14, 2024Indonesia’s creator economy has approximately 12 million creators producing between 500,000 and one million pieces of...
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Strategy
Creator Economy Legal Guardian Tyler Chou Exposes Legal Pitfalls Creators Must Avoid
October 7, 2024Tyler Chou, founder and CEO of Tyler Chou Law for Creators, is leveraging her 16-year Hollywood...
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Technology
Email Marketing Giant GetResponse Launches All-In-One Creator Monetization Platform
October 1, 2024GetResponse, the email marketing pioneer, is venturing into the creator economy. After 25 years of helping...
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Commentary
Why The Creator Economy Is Thriving Despite Economic Uncertainty, Experts Explain
September 16, 2024The creator economy continues to grow despite global economic challenges, and new research indicates its resilience...
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Agency
Data Meets Humanity: TRG Founder Josh Rosen’s Unique Formula For Marketing Success
September 13, 2024TRG Sports & Entertainment, founded by Josh Rosen, has transformed from a college athlete Name, Image,...
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Technology
Social Motion President Michael Arking Explains How To Achieve Video Marketing Success
September 4, 2024Video killed the radio star, but what’s killing video? Social Motion President Michael Arking argues it’s...
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Commentary
Why Paramount Is Selling VidCon and Who’s Betting Big On Its Future
September 2, 2024Paramount Global is selling its creator conference VidCon to UK-based media and events company Informa. Sources...
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Technology
How GetResponse Is Empowering The Podcast Industry In 2024, According To Their New Brand Evangelist
September 2, 2024Email marketing might seem old-school, but it’s returning to the creator economy. As TikToks and podcasters...
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Strategy
What’s Next For The Creator Economy? Collective Voice’s Clair Sidman Weighs In On Key White House Conference Takeaways
August 30, 2024The creator economy is no longer just a niche corner of the internet — it’s reshaping...
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Technology
How Fanfix Is Helping ‘Hawk Tuah’ Star Haliey Welch Turn Viral Fame Into A Lasting Career
August 21, 2024In a time when viral fame can vanish quickly, Haliey Welch, the “Hawk Tuah” girl, faced...
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Commentary
White House Hosts 100 Influencers At First Creator Economy Conference
August 16, 2024The White House’s Office of Digital Strategy hosted its inaugural Creator Economy Conference, bringing together 100...
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Technology
Automating The Future: Ingenius Studio’s Vision For Creator-Led Marketing
August 8, 2024Industry veteran LaTecia Johnson saw a creator economy drowning in emails and spreadsheets. Her response? She...