All posts tagged "creator economy"
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Brand
Mapping The Unknown: How Communiqué Is Building Africa’s Creator Economy Infrastructure
March 21, 2025When David Adeleke began talking to investors about Africa’s creator economy, he kept encountering the same...
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Technology
Focusing On Purpose And Quality: WavMaker Offers Different Approach To Creator Audio Needs
March 20, 2025Copyright claims against creators are increasing, and it’s not a healthy sign for the creative industry....
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Commentary
Must-Attend Creator Economy Events In April 2025
March 19, 2025The creator economy’s prominence at this year’s SXSW—evidenced by overflowing YouTube sessions and creator-centered brand activations—demonstrates...
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Commentary
Lunar X: Building The ‘21st Century Disney’ For The Creator Economy
March 14, 2025Economics Explained—YouTube’s largest economics channel—recently premiered a feature-length documentary on CuriosityStream featuring interviews with former White...
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Agency
Lindsey Gamble On Creator Must-Have: A Business Mindset
March 7, 2025When TikTok disappeared for 12 hours during recent regulatory challenges, creators who had built empires on...
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Brand
Brands Balancing Human Connection And AI As Technology Adoption Grows
March 6, 2025AI adoption is accelerating across the creator economy, with 91% of brands now incorporating artificial intelligence...
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Commentary
Legal Experts To Address Legal Complexities In The Creator Economy
March 6, 2025Four prominent intellectual property attorneys are set to share expertise on name, image, and likeness (NIL)...
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Talent Management
Grail: Stripping Creator Management Down To Its Core
March 5, 2025“We’re going to look after your dogs on the weekend. We’re going to be your best...
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Agency
CreatorPad’s Reimagined Influencer Marketing Strategy, A Boon To Neighborhood Businesses
March 3, 2025U.S. influencer marketing spending, excluding paid media amplification and non-social media expenditures, is expected to reach...
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Technology
Dreamwell AI: Building The ‘Stock Market’ For Creator Value
March 3, 2025The surge in partnerships in the creator economy has exposed a fundamental issue in brand-creator transactions....
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Commentary
American Influencer Council Releases Inaugural Creator Economy Leaders’ List
February 25, 2025The American Influencer Council (AIC), in partnership with HypeAuditor, has released a list of the top...
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Commentary
India’s Creator Economy Surges 322% In Four Years, Research Shows
February 18, 2025New research from influencer marketing platform Qoruz reveals India’s creator economy has expanded from 962,000 influencers...
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Commentary
Must-Attend Creator Economy Events In March 2025
February 14, 2025The creator economy is one of the fastest-growing segments of the global business landscape. According to...
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Technology
Tech startup Uscreen Raises $150M To Power Influencer-Branded Apps
February 14, 2025Uscreen, a creator-focused technology platform founded in 2015, has secured $150 million in growth funding from...
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Agency
Creator Economy Sees Major Consolidation As TheSoul Publishing Acquires Mediacube Stake
February 12, 2025TheSoul Publishing recently acquired a majority stake in Mediacube. The deal combines TheSoul’s content creation and...
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Brand
Fox Acquires Podcast Company Red Seat Ventures To Strengthen Creator Economy Presence
February 12, 2025Fox Corporation has acquired Red Seat Ventures, a creator economy company that will operate within Fox’s...
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Commentary
Creator Economy Takes Center Stage At NAB Show 2025 With Dhar Mann, Expanded Creator Lab
January 29, 2025The NAB Show has announced Dhar Mann, Forbes’ Top Creator of 2024, as a featured speaker...
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Commentary
The Creator Economy In 2025: Perspectives From Industry Leaders And Stakeholders
January 27, 2025There is certainly no shortage of optimism as far as the creator economy in 2025 is...
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Platform
Substack New Live Video Feature To Boost Creators’ Connection With Audiences
January 16, 2025Substack has expanded its live video feature, making it available to all publishers. Previously, this feature...
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Commentary
Professor Richard Florida Breaks Down The Creator Economy’s Global Impact
December 25, 2024Photo credit: Zanetti Photography A new global study shows the creator economy includes approximately 360 million...
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Agency
Sports Marketing Maverick Max Fleming Presents Motive, A Talent Management Firm Attracting Brands Like Reebok, Gatorade
December 23, 2024Max Fleming is making strides in sports marketing by fusing traditional talent management and digital innovation....
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Commentary
Google Searches For ‘Creator Economy Jobs’ Surge 900% Y-o-Y Despite Market Slowdown
December 19, 2024Interest in creator economy careers reaches record levels despite a significant decline in job openings during...
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Agency
Whalar Group Presents Foam, An Operating System For Streamlining Talent Management In The Creator Economy
December 17, 2024The Creator management industry has reached a turning point: professional talent managers now handle over 75%...
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Commentary
The Talent Revolution: 19 Industry Leaders Predict The Future Of Talent Management In 2025
December 16, 2024The talent management industry is undergoing significant transformations, driven by the rapid growth of the creator...
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Commentary
UNESCO Study Reveals Only A Third Of Content Creators Verify Information Before Sharing
November 29, 2024A new UNESCO study finds that only 36.9% of digital content creators verify information before sharing...
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