All posts tagged "creator economy"
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Technology
The “Challenge” Model: How Bambassadors Is Reducing Financial Risk For Brands In UGC
July 8, 2024Global startup Bambassadors is turning heads with its innovative approach to content creation. CEO Oded Farkash,...
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Commentary
[REPORT] Nielsen & Raptive Uncover The Secret Sauce Behind Creator Websites’ 66% Brand Fit Score
July 1, 2024Nielsen, a global measurement and data analytics company, and Raptive, a media company specializing in creator...
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Agency
The Data Doesn’t Lie: Sapphire Studios’ Formula For Identifying Top Creative Content
June 25, 2024Entrepreneur Thomas Ma has journeyed to the forefront of the creator economy. After an unconventional start...
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Agency
Outshine Talent’s 360-Degree Approach To Helping Creators Boost Earnings While Staying True To Themselves
June 11, 2024Barbara Jones, a trailblazer in the creator economy, has been making waves since pivoting from music...
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Technology
Creators Taking Center Stage At Tribeca Festival Thanks To Major Partnership Announcement
June 10, 2024The Tribeca Festival announced plans for a new Creator vertical in partnership with Whalar Group. The...
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Technology
How This Finance Vet Used Blockchain To Let Any Creator Monetize Live Videos In 60 Seconds
June 5, 2024Jonathan Azeroual spent a decade working in finance before shifting his focus to helping content creators...
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Agency
Vetting Creators The “Good” Way: The Unconventional Method This Agency Applies For Successful Partnerships
May 29, 2024Natalia Cortazar left the stability of a decade-long marketing career to launch her own ethically-minded influencer...
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Commentary
This Attorney’s Company Brings Legal Muscle To Negotiations Within The Creator Economy
May 28, 2024Jake Williams is a 33-year-old attorney and partner at the creator economy company Rakugo Media based...
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Technology
Former Employees Spill: The Truth About Jellysmack’s Failed $500M Creator Buyout Plan
May 17, 2024Creator economy startup Jellysmack has sold its JellyFi catalog licensing business unit to Copyright Capital, spokespeople...
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Technology
Creator Economy Vet Joins BrandArmy To Help Influencers Ditch Algorithms, Own Their Audience
May 17, 2024Los Angeles-based creator economy startup BrandArmy has announced the appointment of Rob Ryan as its Chief...
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Technology
The “3-Click” Checkout Solution That Turns Creator Recipes Into Grocery Carts
May 14, 2024Creator economy startup cartd aims to shake up the creator economy by enabling food influencers to...
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Commentary
[REPORT] From Deloitte: Untapped Potential In The $250B (And Growing) Creator Economy
May 12, 2024Deloitte released a report titled “Creator Economy in 3D,” revealing the growing influence of content creators...
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Agency
These Online Video Vets Just Launched A Company That’s Half Talent Agency, Half Content Studio, Already Landed Major Creators
May 10, 2024A group of veteran online video executives recently launched a new hybrid company that combines talent...
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Commentary
[REPORT] From 9-To-5 to Full-Time Creators: How 6% Made The Leap Last Year
May 2, 2024ConvertKit’s “2024 State of the Creator Economy” report finds a growing number of creators leaving traditional...
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Technology
Entertainment Lawyer Raises $3M To Revolutionize How Creators Bank
April 24, 2024Bump, a wealth tech and financing platform for creators, announced it has raised $3 million in...
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Brand
Inside The Rise Of SMITH&SAINT: The Female-Led Powerhouse Redefining Talent Representation And Brand-Building
April 22, 2024SMITH&SAINT is a female-led talent and brand-building agency, founded in 2018 by Britt St. George and...
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Technology
The Unconventional Path This Exec Took To Become An Influencer Marketing Leader
March 27, 2024Victoria Bachan is the President of Whalar’s Global Talent Division, a role that puts her at...
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Agency
Financial Fallout: Podcast Firm In Bankruptcy After Payment Woes Go Viral
March 22, 2024Kast Media Inc., a podcast production company accused of owing millions to content creators, files for...
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Platform
The Creators’ Campus: Inside The Lighthouse’s Vision For The Booming Creator Economy
March 21, 2024In the original 1937 Venice post office, a new kind of campus is taking shape. The...
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Agency
Ben Deaney on MANA Talent Group’s Approach to Talent Management in the Creator Economy
March 7, 2024MANA Talent Group is a creator economy talent management agency founded through the merger of three...
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Agency
A Journey With Walid Mohammed And The Breadwinner’s Club
February 6, 2024Walid Mohammed, an entrepreneur and digital marketing expert, is elevating diverse creators through his startup, The...
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Technology
Famous Birthdays Enlists Creator Economy Veteran To Spearhead Pro Push
February 3, 2024Famous Birthdays, the digital media brand known for its vast database of information on internet celebrities...
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Agency
What ECommerce And Marketing Growth Strategist Chris Orzechowski Looks For When Choosing Influencer Partners
January 31, 2024Chris Orzechowski found his passion in helping brands grow through e-commerce and marketing strategies. After beginning...
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Influencer
Micro-Influencer Spotlight: Naima’s Journey In The Creator Economy
January 30, 2024Naima, a 24-year-old micro-influencer based in London, did not intend to pursue influencer marketing as a...
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Technology
Famous Birthdays Courts $100 Billion Creator Economy With Pro Version Launch
January 30, 2024Famous Birthdays, a website profiling celebrities and online content creators, has launched a paid product called...