All posts tagged "Creators"
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Platform
Meta Backs Horizon Creators With $50M Fund, Enhanced Toolset
February 25, 2025Meta has announced a new $50 million Creator Fund for developers building mobile and mixed reality...
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Influencer
When Creators Lead: Raymond Cua’s Case For Creative Freedom
February 24, 2025Most travel destinations want creators to hit tourist hotspots and iconic restaurants. However, not a few...
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Agency
Tech Meets Community: Mavely And Later Unite To Transform Creator Commerce
February 21, 2025Later’s recent acquisition of Mavely combines the latter’s creator commerce platform with the former’s leading brand...
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Commentary
The Great Algorithm Revolt: How Creators Are Breaking Free From Platform Control
February 21, 2025Creators are actively shifting away from algorithm-dependent platforms as they seek more direct control over their...
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Brand
The Human Element In Data-Driven Marketing: Building Real Connections Beyond Metrics
February 20, 2025Relationships between brands and creators with audiences nowadays are mostly discussed in terms of analytics, to...
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Agency
Publicis Groupe Eyes Latin America Expansion With Upcoming BR Media Group Takeover
February 20, 2025Publicis Groupe has entered into an agreement to acquire São Paulo-based BR Media Group to expand...
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Brand
GTA Developer Explores Partnerships With Metaverse Creators To Transform Popular Game Into Creative Hub
February 19, 2025Rockstar Games has engaged in discussions with leading creators from Roblox and Fortnite about potential collaborations...
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Technology
Need Financial Infrastructure That Pays Creators In 24 Hours? Call Hydrant Pay
February 19, 2025It goes without saying that the creator is a critical component of a brand’s marketing campaign....
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Talent Collectives
Pioneering Political Creator Management: How Colossal Influence Is Turning Controversial Content Into Brand Success
February 18, 2025In a world where brands run from controversy, Colossal Influence takes the other direction and embraces...
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Talent Collectives
SliDE Consultancy: Championing Flexible Creator Management
February 18, 2025Creator talent management is facing a major challenge: traditional agencies lock creators into restrictive contracts, limiting...
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Talent Collectives
The Business Of Content Creation: Lawyer Merlyne Jean-Louis On Why Creators Need To Think Like CEOs
February 17, 2025“If you’re an influencer or content creator, you are a business owner. Thus, you have to...
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Technology
Tech Startup Uscreen Raises $150M To Power Influencer-Branded Apps
February 17, 2025Uscreen, a creator-focused technology platform founded in 2015, has secured $150 million in growth funding from...
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Agency
Privy Reviews: The ‘Rotten Tomatoes’ For Creators
February 14, 2025“Reviews are great for digital word of mouth,” explains Vanessa Franz, founder and CEO of Privy...
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Influencer
Gabby Beckford On How Creators Should Build Their Businesses In A Maturing Creator Economy
February 12, 2025For creatorpreneur and Packs Light founder Gabby Beckford, creators are not just content machines anymore; they...
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Brand
Bucket List Publications: Empowering A New Family Travel Content Category
February 7, 2025“The idea of traditional jobs has really kind of gone out the window,” says Lesley Carter,...
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Commentary
The Rise Of Specialized Creator Economy Consulting: Why Experience Trumps Traditional Advisory
February 5, 2025What qualities should a good creator economy consultant possess? According to Saeyoung Cho, founder of Moonshot...
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Commentary
AiMCO To Host Inaugural Beauty Marketing Events With Leading Creators, Brands
February 4, 2025The Australian Influencer Marketing Council (AiMCO) will host its first beauty influencer marketing events in February...
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Talent Collectives
Alon Shtruzman: Individual Creators, Not Networks, Will Lead Future of Entertainment
February 3, 2025After more than three decades in Television with roles at Viacom, Nat Geo, Fox, Hot Telecom,...
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Technology
Dash Social Launches Creator Management Platform To Streamline Brand Campaigns
January 30, 2025Dash Social has introduced a new Creator Management platform designed to make brand campaigns more effective...
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Commentary
Content Creation Now Seen As Legitimate Business, Report Finds
January 29, 2025Major financial institutions are beginning to recognize creators as small business owners, with Visa leading corporate...
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Technology
Will Keenan On COY Creator’s Creator-Centric Formula For Success
January 27, 2025Barely a minute into a conversation with Will Keenan, one easily gets the impression that the...
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Agency
Reach Agency’s Gabe Gordon Explains Why Creators Are The Future Of Advertising
January 24, 2025With social media creators driving more advertising spending than traditional social ads, Reach Agency CEO Gabe...
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Platform
TikTok Shutdown Drama: Users Relieved, But Creators Worry About The Future
January 21, 2025TikTok‘s brief shutdown and Trump’s intervention have sparked both relief and concern. The platform’s service was...
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Strategy
Creator Economy Pioneer Jacob Shwirtz Reveals Key Strategies For Lasting Success
January 20, 2025What social media platforms are to content creators, Jacob Shwirtz is to startups in the creator...
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Platform
Substack New Live Video Feature To Boost Creators’ Connection With Audiences
January 16, 2025Substack has expanded its live video feature, making it available to all publishers. Previously, this feature...
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