All posts tagged "influencer partnerships"
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Brand
Influencer Katie Fang Fronts Campaign For Cetaphil’s Biggest Skincare Collection
September 4, 2024Galderma-owned skincare brand Cetaphil launched its Gentle Exfoliating collection, marking its first influencer-led campaign. The brand...
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Agency
MODERNSPEAK’s Kristyn Snell Exposes The Hidden Value Gap In Influencer Partnerships
August 19, 2024When Kristyn Snell reached out to five parenting bloggers in 2017, their willingness to promote her...
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Influencer
The Ocky Way: How A Catchphrase Catapulted Rahim Mohamed To Social Media Stardom, Landed Campaigns With Paramount
July 24, 2024Content creator Rahim Mohamed, known for his “Ocky Way” bodega videos on TikTok, has leveraged his...