All posts tagged "influencer"
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Influencer
Wholesome Family Content Creation With Joseph From The Dad Diaries
July 23, 2024A loving father, former director, writer, and now content creator, Joseph Tito has crafted a rewarding...
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Influencer
Psychology Student By Day, Rising Influencer By Night: Meet The 20-Year-Old Redefining Content Creation
July 22, 2024The social media world is witnessing the rise of a new voice capturing brand attention and...
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Commentary
[REPORT] Creative Content Reigns Supreme: The Factor Behind Nearly 50% Of Sales Lift
July 18, 2024NCSolutions (NCS) has released new research highlighting the impact of creative content on advertising effectiveness and...
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Influencer
Grace Beverley’s TALA Scores £5M: How This Influencer Founder Defied VC Odds
July 17, 2024Activewear brand TALA, founded by influencer Grace Beverley, has secured a £5 million funding round from...
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Agency
From DMs To Dreams: How 2 Social Media Pros Launched A Celeb-Focused Agency
July 17, 2024Chloe Sappern and Lydia Berry, two social media professionals, have launched @darlington, a new referral-only agency...
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Influencer
Content Creator Mathilda Högberg Opens Up About Her Decade-Long Online Journey
July 12, 2024Swedish content creator and member of HypeFactory’s Talent Management team Mathilda Högberg has built a decade-long...
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Brand
Luggage Brand Away Taps Influencers, Celebrities For New Soft-Shell Suitcase Campaign
July 11, 2024Away, the American luggage company known for its hard-shell suitcases has launched a new soft-shell product...
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Brand
Williams Sonoma Teams Up With Faith Hill, Jack Black, And Other Celebs & Influencers To Raise Millions For Hungry Kids In America
July 11, 2024Williams Sonoma has launched its annual Tools for Change fundraising program, benefiting No Kid Hungry. This...
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Brand
Curated Collections And No-Cap Commissions: Inside HSN’s Strategy To Win Over Creators And Shoppers
July 10, 2024HSN, a livestream shopping and video storytelling company, and impact.com have announced the launch of HSNfluencer,...
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Influencer
30M Followers And Counting: The Influencer Tutor Behind China’s College Admissions Gold Rush
July 9, 2024Zhang Zibiao, known as Zhang Xuefeng, has emerged as a dominant figure in China’s competitive college...
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Influencer
The Only Public-Voted Social Media Awards: How The NSMA Is Breaking The Mold
July 8, 2024The National Social Media Awards (NSMA) has taken the stage as a global player in influencer...
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Brand
Portal A Strategy Chief Aditi Rajvanshi Reveals the Middle Ground Between Ads and Brand Love
June 28, 2024Aditi Rajvanshi is Head of Strategy at Portal A, a creative agency making waves in the...
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Agency
Emmy-Nominated Host Shira Lazar To Unveil Top Creators’ Strategies
June 28, 2024A new content series, “Creator Spotlight,” is set to launch on July 23, 2024. It will...
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Brand
Rubix Foods’ New Influencer Network Taps Into 5 Million Gen Z Followers For Fresh Restaurant Flavors
June 28, 2024Rubix Foods, a flavor and functional ingredients provider to restaurants, announced the launch of its NEXT...
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Brand
Smosh CEO Alessandra Catanese Reveals How the Comedy Brand Stays Relevant in 2024
June 27, 2024Alessandra “Ale” Catanese, CEO of digital comedy brand Smosh, is steering the long-standing company through creator...
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Technology
Investors Are Betting $1.6M on This Montreal Startup Focused on Nano-Influencers With High Engagement
June 20, 2024Montreal-based startup Heylist announced it has raised $1.6 million in an oversubscribed seed funding round to...
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Influencer
YouTuber MrBeast Aims to Dethrone Prime Hydration? Lawsuit Docs Reveal Beverage Ambitions
June 20, 2024Newly revealed court documents from the ongoing MrBeast Burger lawsuit point to ambitious expansion plans for...
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Influencer
Scoring Major Brand Deals: Joy Kisinja’s Secrets To Influencer Success
June 17, 2024Despite immense adversity, including a dysfunctional upbringing, Joy Kisinja (Joy Gerrard on Instagram @_joygerrard) has persevered...
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Commentary
[REPORT] This Counterintuitive Influencer Strategy Drives 114X Higher Revenue Per Follower
June 14, 2024New research upends conventional marketing wisdom by showing that brands generate significantly higher revenue per follower...
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Agency
A Power Couple Is Shaking Up How Elite Influencers Build Their Brands
June 14, 2024Currents Management positions itself as the go-to talent firm for the creator economy’s elite influencers. Co-founded...
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Brand
8 Weeks To Social Media Success: Lemongrass Unveils Springboard For Optimized Travel Content And Influencer Strategies
June 12, 2024UK-based marketing agency Lemongrass has unveiled a new 8-week “Springboard” program to help travel brands optimize...
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Commentary
Why Paying Influencers Based On Engagement Quantity Encourages Harmful Collusion, Experts Warn
June 3, 2024A new study by researchers at the University of Nottingham, published by the European Centre for...
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Brand
Plannin Taps 600+ Influencers To Create Authentic Travel Recs And Earn A 5% Lifetime Commission On Hotel Bookings
June 3, 2024Former Priceline executives Andrew Loewen and Randy Schartner have co-founded Plannin, a new global travel booking...
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Influencer
The Architect Turned Influencer Teaching Life Lessons Through Home Design
May 27, 2024Architect Cliff Tan has made an unlikely career pivot—from designing upscale homes to becoming a popular...
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Influencer
Everything We Know About Prime’s New Influenced Series
May 21, 2024Streaming services have undoubtedly revolutionized the way we consume content online, ensuring that viewers can catch...
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