All posts tagged "Social Media"
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Brand
Trust As Currency: ProfitHub’s Creator-First Strategy To Elevating Financial Education
March 24, 2025A total of 77% of Gen Z and 61% of Millennials actively seek financial advice or...
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Technology
The Trust Economy: Why People Believe Employees Over CEOs
March 21, 2025Contemporary marketing practices are demonstrating the value of incorporating trust into strategies and developing campaigns around...
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Brand
Wonder Acquires Tastemade To Expand Reach, Ad Program Through Content Production
March 20, 2025Food-delivery startup Wonder has acquired Tastemade for approximately $90 million, according to sources familiar with the...
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Influencer
Kitchen Magic To Content Gold: Cookin’ Savvy’s Angie French On Achieving Digital Success
March 18, 2025Angie French has never posted on Instagram, doesn’t have a TikTok account, and admits she “wouldn’t...
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Commentary
Digital Deception: How Trolls And Bots Shape Public Opinion
March 17, 2025A comprehensive literature review published in the European Scientific Journal reveals how trolls and bots manipulate...
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Strategy
Elevating Influence From Tactic To Strategy: How Anorak Travel Creates Travel Campaigns With Purpose
March 14, 2025The Vogue Hotel Montreal faced a marketing emergency in 2021: new ownership had failed to acquire...
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Platform
Ontario Schools Win Key Motion In Tech Company Lawsuits
March 12, 2025Ontario school boards have overcome a significant legal hurdle in their lawsuit against major social media...
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Brand
Vita Coco Unveils Vending Machine Experience Following Poppi Controversy
February 26, 2025Vita Coco has launched a public vending machine activation in New York City, following the conversations...
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Strategy
Communities Over Clicks: How Different Think Is Redefining Social Media ROI
February 24, 2025“Social media is like having your own personal television channel in your pocket that you can...
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Talent Collectives
Slash Management: Creator Success Beyond Social Media
February 18, 2025Many TikTok stars fade after their viral moment. Not too few YouTubers plateau after early success....
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Commentary
Report: DTC Brands See ‘Humor Ads’ Driving Higher Engagement
February 14, 2025A Motion research analyzing $100 million in advertising spend reveals that humorous content accounts for 25%...
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Brand
Poppi’s Super Bowl Vending Machine Campaign Faces Criticism On Social Media
February 12, 2025Poppi, the prebiotic soda brand, delivered more than 32 bright pink vending machines to selected content...
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Commentary
Research Reveals UK, Australia Consumers’ Alignment On Social Media Usage
February 7, 2025New research from Sprout Social reveals that 91% of consumers in both the UK and Australia...
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Commentary
Report Sees Brands Refining Strategies To Focus On Community Connections In 2025
February 7, 2025Social media will continue to influence how consumers interact with brands in 2025, according to the...
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Platform
CapCut Resumes U.S. Operations After Brief Pause
January 23, 2025ByteDance’s video editing app CapCut is back online for users in the United States after a...
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Commentary
Study Reports Widespread Apprehension About Social Media’s Mental Health Impact Among US, UK Men
January 23, 2025A new study by YouGov and The Goat Agency finds that 70% of young men aged...
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Agency
George Bacon Shares Playbook For Building A Social Media Marketing Powerhouse
January 23, 2025At just 27, George Bacon has grown his agency, George Bacon Media Ltd (GBM), into an...
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Brand
Eggland’s Best Taps Social Marketing Agency Joybyte For Influencer Campaign
January 22, 2025Eggland’s Best has partnered with influencer marketing agency Joybyte to develop organic social media campaigns across...
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Platform
Perplexity AI Submits Bid For TikTok U.S. Merger
January 20, 2025Perplexity AI, a rising competitor in the AI search engine space, has proposed a merger with...
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Commentary
Traackr Study Reveals Social Media’s Top 25 Beauty Brands In 2024
January 15, 2025New research from Traackr unveils transformative trends in beauty brand influence on social media in 2024....
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Technology
Team5pm On Leveraging Technology For Video Marketing Success
January 14, 2025Frank de Wit and Alexander Atzberger team5pm, a data-driven social agency, has developed a systematic approach...
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Platform
UFC CEO Dana White Joins Meta’s Board As Tech Giant Maneuvers To Leverage ‘Future Prospects’
January 8, 2025Meta announced the addition of three new directors to its board, including UFC President & CEO...
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Platform
Utah Lawsuit Alleges TikTok Knew About Children Being ‘Groomed’ On Livestreams
January 6, 2025Now unsealed internal TikTok documents reveal the company was aware of the systematic exploitation of minors...
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Technology
Later Expands Creator Commerce Reach With $250M Mavely Purchase
January 3, 2025Later, a leading influencer marketing and social media management platform, has acquired Mavely in a $250...
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Influencer
Meet Haley Robinson, A Gen Z Creator Who’s Tapping Her Theater Background For Social Media Success
December 25, 2024When a Disney-inspired fashion video went viral in 2020, it transformed 19-year-old Haley Robinson from an...