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Commentary
Goldman Sachs Sees Rise Of Content Creators To 107 Million By 2030, Stronger Private Funding Landscape
April 25, 2025Goldman Sachs has released a comprehensive report on the creator economy, forecasting significant growth in both...
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Influencer
Jade Lily: Beauty Content Is Both About Business Strategy And Creative Choice
April 25, 2025Beauty content creator Jade Lily transitioned from corporate marketing to full-time content creation after being laid...
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Technology
AI-Driven Platform Influsence On Track For $300M Valuation
April 25, 2025Influsence Inc., an AI-powered influencer marketing analytics platform, projects over $30 million in Annual Recurring Revenue...
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Brand
LAMY Seeks To Elevate Financial Literacy Through UGC
April 25, 2025LAMY is expanding its TwoPlus1 platform with new user-generated content (UGC) capabilities, aiming to transform how...
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Platform
YouTube Reports Record Growth In MENA Creator Earnings On 20th Anniversary
April 25, 2025YouTube has reported significant growth among high-earning creators across the Middle East and North Africa (MENA)...
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Talent Collectives
Convergence Launches In Los Angeles To Build 360° Economic Engine For Creator Economy
April 25, 2025Image credit: Convergence As 90% of brands plan to increase creator budgets this year, a new...
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Commentary
India Sets Up $1 Billion Fund To Boost Creator Economy
April 25, 2025India established a $1 billion fund to bolster its creator economy as part of broader efforts...
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Technology
Yessir Media Rethinks Animation Production For Children’s Programming
April 25, 2025“Speed is a huge advantage,” Will Bryan says about what Yessir Media, a company he co-founded...
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Brand
Warner Music Exec Leon Farrell Joins Steven Bartlett’s FlightStory As Product Director
April 25, 2025FlightStory, the global media and investment company founded by entrepreneur Steven Bartlett, announced the appointment of...
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Platform
TikTok Launches Fourth Agency Accelerator Program For Emerging Media Leaders In Australia
April 25, 2025Applications are now open for TikTok‘s Agency Accelerator Program in Australia. Now in its fourth year,...
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Talent Collectives
Fixated Acquires CAMP Talent, Moondust Management In Expansion Of Creator Economy Platform
April 24, 2025Fixated, a creator-focused digital entertainment platform, has announced the acquisitions of CAMP Talent and Moondust Management...
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Commentary
Creator Economy Split Reflects Divergent Income Models, Survey Finds
April 24, 2025A new survey from URLgenius reveals a divide in the creator economy, with commerce-focused creators showing...
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Influencer
Live-Streaming Viewership Up 9% In Q1 2025 As Twitch Alternatives Gain Ground
April 24, 2025Stream Hatchet’s “Q1 2025 Live-Streaming Trends Report” reveals that overall viewership has reached its highest first-quarter...
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Platform
Florida Attorney General Sues Snapchat Over Age Restriction Violation
April 24, 2025Florida Attorney General James Uthmeier has filed a lawsuit against Snap Inc., alleging the Snapchat operator...
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Influencer
YouTuber Jesser Signs With CAA, Eyes Expansion Beyond Basketball Content
April 24, 2025Sports content creator Jesse Riedel, known professionally as Jesser, has signed with Creative Artists Agency (CAA)...
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Platform
Meta Expands Threads Ads Globally To All Advertisers
April 24, 2025Meta announced the global expansion of advertising on its Threads platform to all eligible advertisers worldwide,...
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Commentary
EU Fines Apple €500M, Meta €200M For Digital Markets Act Violations
April 24, 2025The European Commission imposed significant fines on Apple and Meta for violating the Digital Markets Act...
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Technology
The Scalable Self: How Me4U Creates Digital Twins For Creators To Engage Fans
April 24, 2025Keith Smith, a six-time founder with 17 years of experience in the creator economy, spotted a...
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Agency
Luxury Experience & Co: Bridging Brands And Creators Through Gifting Lounges
April 24, 2025Luxury Experience & Co (LE&Co) facilitated face-to-face meetings between 126 NFL players and 25 luxury brands...
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Technology
GRIN’s New Integration Tools Enable Brands To Connect The Dots And Boost Campaign Performance
April 24, 2025GRIN, a creator management platform, has launched two new integrated tools to eliminate data fragmentation in...
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Technology
Soundly: The Audio Platform Powering Hollywood Productions And YouTube Creators
April 23, 2025What began as a personal project in Oslo in 2012 has since grown into a platform...
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Technology
Videreo: Connecting Travel Creators And Brands Through AI-Powered Storefronts
April 23, 2025Founded in August 2024, Videreo addresses a disconnect in the travel industry that has so far...
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Influencer
Kanika Chadda-Gupta Targets Creator Economy Success With ‘That’s Total Mom Sense’ Podcast
April 23, 2025Former CNN International anchor and executive producer Kanika Chadda-Gupta leveraged her journalism expertise to create a...
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Commentary
Study Reveals How Social Media Influencers’ Dark Side Poses Risks To Brands, Consumers
April 23, 2025Social media influencers control significant market influence, but their impact comes with potentially harmful consequences for...
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Brand
PodcastOne Expands Network With Four New Shows From Reality TV, Social Media Stars
April 23, 2025PodcastOne has added four new weekly podcasts to its network, bringing its total show count to...
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