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Technology
Building B2B Pipeline Through Content: How AMP Creative Transforms Expert Knowledge Into Business Growth
November 8, 2024B2B companies face mounting challenges with traditional marketing approaches. Cold outreach yields diminishing returns, content saturation...
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Agency
StatSocial Launches Audience Discovery Tool That Lets Brands Find Influencers Based On Who Actually Sees Their Content
November 8, 2024StatSocial has introduced a new influencer marketing platform that enables brands to search for creators based...
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Platform
Canada Bans TikTok From Operating In The Country Over Security Concerns, Users Can Still Access App
November 8, 2024Canada has ordered Chinese ByteDance to dissolve TikTok’s business operations in the country, citing national security...
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Platform
TikTok Launches New Music Promotion Feature That Allows Apple Music, Spotify Sharing
November 8, 2024TikTok has introduced ‘Share to TikTok,’ a feature that enables users to share music, podcasts, and...
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Commentary
How Gen Alpha Feels About Influencer Marketing [REPORT]
November 8, 2024New research published in Humanities and Social Sciences Communications reveals that Gen Alpha’s (aged 10-14) recognition...
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Influencer
From Side Hustle To Full-Time Success: Paulina Plankeviciute’s UGC Playbook
November 8, 2024A desperate search for extra freelancing income led Paulina Plankeviciute to discover her true calling in...
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Influencer
How Che Jim Amplifies Indigenous Voices Through Content Creation
November 8, 2024With 2.6 million followers, former military servicemember turned content creator Che Jim transforms reluctant TikTok downloads...
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Brand
Target Joins Forces With 35+ Major Brands On This Popular Influencer Sales Platform
November 7, 2024Target has expanded its social commerce presence by joining Linktree, a platform that enables creators and...
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Technology
DoubleVerify Expands Snap Integration To Enhance Brand Safety, Ad PlacAement
November 7, 2024DoubleVerify is expanding its partnership with Snap to provide brand safety and suitability measurement tools for...
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Agency
Beyond The 15th Minute: Sixteenth Expands Global Reach Through Whalar Group Merger
November 7, 2024Danny Lowney’s Sixteenth, a leading UK talent management company, has combined operations with Whalar Group, marking...
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Commentary
YouTube’s Hidden Gender Divide: ThoughtLeaders’ Shoshana Eilon Investigates Platform Inequities
November 6, 2024When ThoughtLeaders Chief Operating Officer Shoshana Eilon noticed women creators were virtually absent from YouTube’s year-end...
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Technology
Belgian 3D Animation Platform Swoove Studios Raises $7.5M, Launches Creator Marketplace In The U.S.
November 6, 2024Swoove Studios, a Belgian 3D animation software company, has secured $7.5 million in seed funding from...
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Technology
Levellr Secures $1.75M Funding To Turn Discord Engagement Into Measurable ROI For Brands
November 6, 2024Community analytics platform Levellr has announced a $1.75 million funding round led by gaming and media...
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Brand
Why UK PM Keir Starmer’s Team Is Ditching Traditional Media For TikTok Influencers
November 6, 2024The UK government is launching a new digital unit focused on social media influencer partnerships as...
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Technology
10 Industry Leaders Reveal How AI Is Transforming Influencer Campaigns
November 6, 2024The creator economy is undergoing a seismic shift as artificial intelligence reshapes how brands collaborate with...
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Commentary
The Professional Platform Shift: Why 3 In 5 Content Creators Are Betting Big On LinkedIn In 2025
November 5, 2024Content creators are increasingly turning to LinkedIn as their platform of choice, with 60% planning to...
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Technology
Social Snowball: Building Trust Through Creator Marketing Performance
November 5, 2024Noah Tucker identified a critical gap in creator marketing: brands relied on outdated tools to manage...
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Platform
Creating A Better Social Media: UP’s Vision For Youth-Focused Content
November 5, 2024Nick Rotola challenges conventional social media design with a clear goal: developing platforms that support young...
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Technology
Troveo: This New Platform Just Raised $4.5M To Help Creators Get Paid When AI Uses Their Work
November 4, 2024Troveo, a new content licensing platform, has launched with $4.5 million in seed funding to facilitate...
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Commentary
UK Creative Industries Generate £125B, But Creators Are Facing A Crisis – Government Finally Responds
November 4, 2024The UK government has responded to the parliamentary Culture, Media and Sport (CMS) Committee’s report on...
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