Influencer

How Rourke Sefton-Minns Built GenHQ Into A Creative Learning Hub

Generative AI is transforming the way people work, think, and create, and few have helped the...

Commentary

WallStreetBets Creator Vs. Reddit: Supreme Court To Decide Who Owns User-Built Brand Names

Jaime Rogozinski launched the subreddit r/wallstreetbets on Reddit on January 31, 2012, establishing an online community...

Platform

YouTube Global Culture & Trends 2025: Platform Highlights Creator Innovation And Regional Content Shifts

YouTube has released its annual “Global Culture & Trends Report” for 2025, analyzing the platform’s most-subscribed...

Platform

Spotify Launches 2025 Wrapped With New Features Including Listening Age, Top Albums, And AI-Powered Archive

Spotify has released its annual 2025 Wrapped campaign, introducing nearly a dozen new features alongside returning...

Commentary

Gen X/Boomers Embrace Influencer Content As YouTube, TikTok Usage Surges Among Age Groups

More than half of users aged 55 to 64 now watch influencer content every week, according...

Commentary

China Suspends Accounts Of Major Influencers For Tax Evasion, Content Violations

On December 3, China’s top cyberspace regulator disclosed a list of online influencers penalized for violations...

Platform

TikTok Shop Reports Record $500M In Sales Over Black Friday/Cyber Monday Weekend

TikTok Shop generated over $500 million in sales during the four-day Black Friday and Cyber Monday...

Platform

NBCUniversal To Send YouTube Creators To Milano Cortina 2026 Winter Olympics

NBCUniversal announced a partnership with YouTube to send creators to the Milano Cortina 2026 Winter Olympics,...

Strategy

Visa Partners With Lumanu To Speed Creator Payments Through Direct Transfer System

Visa is using creator financial platform Lumanu’s pre-funded wallet and agent-of-record system to move creator, freelance...

Influencer

Jake & Logan Paul Announce $30M Venture Fund Backing AI, Robotics Startups

Anti Fund, co-founded by YouTuber-turned-boxer Jake Paul and entrepreneur Geoffrey Woo, closed its oversubscribed $30 million...

Platform

TikTok, LinkedIn Face DSA Investigation Over Content Reporting Mechanisms

Ireland’s Coimisiún na Meán opened a Digital Services Act (DSA) investigation into TikTok and LinkedIn over...

Platform

YouTube Launches Recap Feature To Showcase Users’ Annual Viewing Habits

YouTube introduces Recap, a year-end feature that compiles users’ viewing data from 2025.  Recap became available...

Influencer

YouTuber Doug DeMuro Says He’ll Never Start Another Business After Cars & Bids

YouTuber Doug DeMuro says he will not start another business after building Cars & Bids, the...

Agency

Select Management Group Launches Sports Division Targeting Athletes With Brand-Building Potential

Los Angeles-based talent agency Select Management Group has formally launched Select Sports, a new division focused...

Platform

Twitch Seeks NYC Partnership Specialist For Creator Expansion Initiative

Twitch is accepting applications for a Partnerships Specialist position in New York City, focused on expanding...

Commentary

TikTok Report Shows Creator-Led Ads Drive 70% Higher Click-Through Rates

TikTok released research showing creator-led advertising content generates a 70% higher click-through rate and 159% higher...

Brand

EA Launches ‘Battlefield 6’ Season 1 Twitch Drops With Exclusive Creator Window

Electronic Arts Inc. announced Twitch Drops for “Battlefield 6” Season 1, offering viewers exclusive in-game rewards...

Technology

AsqMe Shuts Down After Failing To Find Buyer Despite Creator Adoption

AsqMe has begun winding down operations after failing to secure a strategic buyer for its AI-powered...

Commentary

Most UK Journalists Lack ‘Meaningful’ Social Media Following Despite Audience Shift To Video Platforms

Nearly two-thirds of UK journalists have failed to build “meaningful” followings on Instagram, TikTok or YouTube,...

Platform

Instagram Mandates Five-Day Office Week For U.S. Staff Starting February

Meta’s Instagram will require U.S.-based employees to work five days a week in an office starting...

Influencer

Tech YouTuber Marques Brownlee To Shut Down Panels Wallpaper App

Tech YouTuber Marques Brownlee, also known as MKBHD, announced that his phone wallpaper app Panels will...

Agency

Why Creators Agency’s Apple Crider Thinks Creators Need Operators, Not Just Brand Deals

Apple Crider launched Creators Agency after watching his friends, talented YouTubers and educators, struggle to turn...

Influencer

Joe Barnard On What It Means To Be A Creator In The Age Of Spaceflight

Joe Barnard didn’t set out to become an internet rocket scientist. He was a music student...

Commentary

Denmark Plans Copyright Over Personal Likeness To Address AI Deepfakes

Denmark is preparing legislation that would give citizens control over the use of their likeness as...

Influencer

Las Vegas Creator’s Angel Tree Videos Inspire Global Gift-Giving Movement

Las Vegas content creator Serena Neel’s Angel Tree shopping videos have generated more than 200 million...