Top B2B Influencer Marketing Campaigns That Were a Success

By: Net Influencer Read More

B2B

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Microsoft

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InVideo

[{"selector":"#anim-3ba6a67e-caf5-48e4-b9fe-248d0f45fc4d","keyframes":[{"transform":"scale(1)","offset":0},{"transform":"scale(1.5)","offset":0.33},{"transform":"scale(0.95)","offset":0.66},{"transform":"scale(1)","offset":1}],"delay":0,"duration":1450,"easing":"ease-in-out","fill":"both","iterations":1}] [{"selector":"#anim-dc946ee5-ae6d-4828-832f-6984fbe2cb20","keyframes":{"opacity":[0,1]},"delay":250,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] InVideo is an online editing tool for small businesses, educators, and enterprises. Read More

[{"selector":"#anim-dde96ebb-3d15-45fa-9713-8f9ae87b30ee","keyframes":{"opacity":[0,1]},"delay":100,"duration":1700,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-91654553-1ecb-4562-bc68-f4156d7e0694","keyframes":{"opacity":[0,1]},"delay":200,"duration":1400,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8a6fa50b-4eba-47fd-bc3f-56fc1d51b058","keyframes":{"transform":["translate3d(0px, 207.68583%, 0)","translate3d(0px, 0px, 0)"]},"delay":200,"duration":1400,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] So, the brand conducted an influencer marketing campaign where they displayed some of their famous clients and professional videographers using the tool. Read More

American Express

[{"selector":"#anim-f74f2c30-db42-443c-9ef4-1eb050ce4eef","keyframes":[{"transform":"scale(1)","offset":0},{"transform":"scale(1.5)","offset":0.33},{"transform":"scale(0.95)","offset":0.66},{"transform":"scale(1)","offset":1}],"delay":0,"duration":1450,"easing":"ease-in-out","fill":"both","iterations":1}] [{"selector":"#anim-0145f7c2-4ddf-4005-a276-47a4fedcd74c","keyframes":{"opacity":[0,1]},"delay":250,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] You might think that it would be difficult to promote financial services using influencer marketing campaigns. That’s where you’re wrong. Read More

[{"selector":"#anim-da7e0389-b541-494f-87bd-d79fa4d0ff9d","keyframes":{"opacity":[0,1]},"delay":100,"duration":1700,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f7499663-d422-4620-954c-6077fa71f41a","keyframes":{"opacity":[0,1]},"delay":200,"duration":1400,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a63985ec-57ec-40f7-bfcf-697457d8cb73","keyframes":{"transform":["translate3d(0px, 152.24589%, 0)","translate3d(0px, 0px, 0)"]},"delay":200,"duration":1400,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] American Express did it wonderfully using their #AmexAmbassador campaign. They teamed up with small business owners who talked about all the benefits of owning an American Express card. Read More

IBM

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[{"selector":"#anim-c0c81bbc-3441-450b-b44a-ff5ab92119ca","keyframes":{"opacity":[0,1]},"delay":100,"duration":1700,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9e9635a6-c7a0-4aab-ba8f-7d72e4f34e6c","keyframes":{"opacity":[0,1]},"delay":200,"duration":1400,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-07f6ada2-29a8-4ecb-ad49-d95d74713161","keyframes":{"transform":["translate3d(0px, 172.63886%, 0)","translate3d(0px, 0px, 0)"]},"delay":200,"duration":1400,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] But, one of their most successful B2B influencer marketing campaigns was the IBM Watson campaign. IBM Watson is the company’s portfolio of AI tools that makes business easy. Read More

See All The Top B2B Influencer Marketing Campaigns That Were a Success

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[{"selector":"#anim-6e2572a3-034f-4b24-855e-941c9f98e249","keyframes":{"opacity":[0,1]},"delay":300,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8ed65c02-305c-45f9-983f-a88ccaa1839d","keyframes":{"opacity":[0,1]},"delay":900,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3c6b94fe-07b9-4965-81a3-ced8a564b123","keyframes":{"opacity":[0,1]},"delay":900,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fe569006-b212-4c86-8d90-216cc0c2c2a1","keyframes":{"opacity":[0,1]},"delay":900,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2f4e66c4-29cb-459e-aa11-97fea2fd437d","keyframes":{"opacity":[0,1]},"delay":900,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3949fe6d-4d77-4d41-8bfd-0f9636f65cda","keyframes":{"opacity":[0,1]},"delay":1500,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-46e90464-0fb5-47ad-b5b9-b698f258281e","keyframes":{"opacity":[0,1]},"delay":1500,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1de2e68a-a51a-47c4-a565-be9b1be18b59","keyframes":{"opacity":[0,1]},"delay":1500,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-73da7f70-2107-4c4c-9a3b-68e8fd7e549c","keyframes":{"opacity":[0,1]},"delay":1500,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7da94baf-8fe0-43ee-9819-a89fd4ad8b65","keyframes":{"opacity":[0,1]},"delay":2100,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3fda2258-ae5f-4734-b424-76378e2c90c5","keyframes":{"opacity":[0,1]},"delay":2100,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-beabc08e-b05d-4637-97ad-8b3ea448c7d5","keyframes":{"opacity":[0,1]},"delay":2100,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b4e30564-3b1d-4103-b536-9613017fecc0","keyframes":{"opacity":[0,1]},"delay":2100,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] How To Get Influencers As Your Affiliates How To Gain More Engagement on Instagram Reels A Step-By-Step Guide On How To Run An Instagram Competitor Analysis

Top B2B Influencer Marketing Campaigns That Were a Success

B2B

“

Here are some of the most successful B2B influencer marketing campaigns that burst all the myths and prove that influencer marketing is effective no matter the target audience.

Microsoft

1

InVideo

2

American Express

3

IBM

4

See All The Top B2B Influencer Marketing Campaigns That Were a Success

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